Questions to Dominik Faber CEO My Bonuz

Can you describe My Bonuz ?
mybonuz is a mobile application (first available for iPhone soon) for your final bonus card. If you go to a store (i.e. starbucks) you can grab a bonus points with mybonuz. You just have to be there (GPS/location based). If you have collected enough points you get a gift (i.e. a coffee for free; depends on the store). You can share your points with your friends on facebook.

What are your plans ?
We are starting the pilot phase with a bakery chain in germany soon. Until this happens we are running the mybonuz #adventure game. You can set locations where you can grab points for yourself using twitter. It's described on our blog. The winners get iTunes gift cards.

What is your business model ?
Social Couponing Services and Social Media Marketing for realworld stores. We connect Stores to the social media stream.

What do you think about the mobile ecosystem ?
It's getting big as soon as the devices are ready and people use them 🙂